Rock and Rave Fashion TV Show set to launch Dec. 1st, 2013

We brought you the news some weeks ago that Befenchy House of Style is partnering and working with Ice Magazine for its Fashion/Music reality TV project, the Rock and Rave fashion TV show. Yep! All is set for the launching of this ground-breaking project which will be taking place on Dec. 1st, 2013 at Bespoke events centre, Lekki, Lagos, Nigeria. The event which is powered by Ice magazine in conjunction with Music Africa is expected to have in attendance dignitaries from the corporate, fashion, music, movie, and entertainment world. Other partners of this project include Sound city, Kennis Music, Hip TV, Silverbird TV, Galaxy TV , City FM, Superscreen TV and many more. Artistes that will be performing at the event are Agoha and Dona Diva.

We just concluded with the model casting to proceed with rehearsals and fitting of the models. We will be sharing pictures as regards to this in due time. So, save the date guys and get your tickets (N3,000) at www.ariiyatickets.com to attend. Red carpet starts at 3pm. Be there!

Roar by Katy Perry, an overview of the music video

by: Chichi Maduka

So, I finally watched the music video of the hit song, ‘Roar’ by Katy Perry currently making the airwaves.  First, I have to say that the first time I listened to that song, I totally fell in love with it that I played it over and over again. As I listened to it, I was creating a picture of what the music video would look like and when I finally watched the video few days ago, what I saw wasn’t much different from what I imagined.


The music video had a touch of creativity in terms of wardrobe, setting and theme. My only problem with it was Katy Perry who I thought should have put in more energy  and be more fierce in the video going by the lyrics of the song. She kinda made it a fun (you know the ‘jungle book’ kind of fun) video which I think didn’t perfectly drive home the message in the song.

Apart from these observations, the video was good but it could have been better. My head did not ‘swell’ as I expected it to. Lol. My! I pictured and expected a very fierce video with that setting and wardrobe concepts, although, the scene below kinda had that fierce vibes I was looking for. Nevertheless, this does not take away the fact that ‘roar’ was a song well ‘cooked’.

Building Your Personal Brand Through What you Wear

 by: Chichi Maduka

Fashion has grown all over the world in terms of clothing styles, patterns, shapes, sizes, colours, and concepts. It has grown even to a point that fashion as a word may not have the item ‘clothe’ attached to it in the near future; yes, some people now go naked in the name of fashion.

It should be known that in fashion, there are rules, principles, and guidelines to what to wear, how to wear, where to wear, and who is made to wear. While some people posses the natural ability to dress in the most appropriate manner, others do not and this is the reason we have consultants in fashion known as image consultants, fashion consultants or style consultants. These individuals are responsible for helping their clients make choices in terms of clothing styles appropriate for various social situations, including personal and business settings. They often also offer related services such as closet organization, colour and style advice, and shopping tips (they also shop for their clients).

The expertise of fashion consultants is not restricted to clothing as they often help clients to choose flattering hair styles, makeup, jewelry, facial hair grooming, and eye wear choices as well. They may try to enhance a client’s self-esteem by helping him or her feel both comfortable and confident in his or her clothing. They also help their clients to enhance their professional image; a function which they can be hired by companies to educate the employees on proper professional dressing and behaviour. 

       

Image is a big deal in fashion because like the saying goes “you are addressed the way you dress.” One cannot dress like a mad person and expect to be taken seriously. The way you dress can ‘command’ respect for you. There are elements of style everywhere and in everything- our homes, offices, businesses, clothing, etc. Style in fashion is very necessary because it is that feature in fashion that projects the wearer. I say style is simply the standing out factor in your dressing.

When you dress and put into consideration the style and your image, you are basically building your personal image and dressing to success.