BEFENCHY HOUSE OF STYLE: The brand, Befenchy House of Style

Befenchy House of Style or simply Befenchy is an outfit that started as Jewel Creations in 2010 when the creative director/CEO, Chichi Maduka was about to commence her masters programme in Business administration at University of Nigeria. In 2010, she started designing hand-made jewelry and from the love and acceptance her clientele had for her designs, she became more inspired to pursue her dream which was to build a brand that will stand out from similar brands.

On completion of her masters programme and after acquiring more skills and knowledge in jewelry designing through a jewelry designer and a jeweler, Chichi decided to officially establish Befenchy by launching (showcasing and exhibition ) the Befenchy couture jewelry at the Nigeria Fashion Week, 2012. In the same year, Wardrobe and Fashion (Brand) Management Consultancy were added as services offered by the outfit.

Style to Befenchy House of Style simply means a standout; a distinguishing factor and this is the philosophy with which the brand operates. Befenchy couture jewelry are jewelry pieces that are exclusive, stylish and designed with quality materials: gems (corals, pearls, onyx, agate, crystals, etc), precious metals (gold and sterling silver), premium wires and findings and in the future, Befenchy will be incorporating other gems like emeralds, diamonds, etc in its jewelry designs.

We offer services that are second-to-none, helping our clients (individuals and companies) with the best possible image, brand identity, and strategies to sell their brands (personal and corporate).

Since the inception and launching of the brand, Befenchy Couture Jewelry collections which are produced on yearly basis have been very much loved by the clientele, and have also received patronage from celebrities and renowned personalities. A jewelry from our debut collection was featured in the 2013, Vol. 1, Issue 4 of Blackgold Mind Magazine.

With the recent radio interview of the creative director/CEO of Befenchy by 92.3 Inspiration FM Lagos on their 'Nigerian Women in Business Program', the sky seems to be the starting point of Befenchy House of Style. Below are some of the pictures that tell our story so far.